Long term renters are storage companies dreams. These renters are like lifetime members of a fraternal organizeation; they made their choice based on price, convenience, amenities, and personal interaction. Some facilities offer incentives to this golden group in the hopes of roping them in. Here are some of the options your facility may consider offering to appeal to the long term renter:
1) Prepay Discounts: If your property is not offering some kind of prepay discount, you're missing out. Many people considering long term storage have set asside funds to accomodate the expense. Most storage companies offer 6-month to 1-year prepay discounts. Find out what your company can afford to offer to anyone willing to pay in advance.
2) Waive the Administrative Fee: If your potential long term client tells you they like your location and your current special, but won't commit because of the price, then offer to waive the administrative fee. Sometimes just this little bonus gesture will sway them your way.
3) Payment Options: If your company only offers the traditional means of payment, it's time to upgrade. Long-term customers need the ability to pay by auto-draft from their debit or credit cards as well as the opportunity to pay their bill online. Make it convenient for them to pay their monthly rent.
Whatever the strategy, find out how you can get more of "the elite" long timers in your corral!
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